Monday, October 27, 2008

White Hat SEO vs. Black Hat SEO

Does etiquette applies in world wide web?

Almost everyone is making use of the information highway. People use the Internet to sell and advertise their products and services, exchange and spread information, and a lot of things.

Are website engineers and search engine optimizers still aware of the Internet etiquette?

On this blog, I'm going to introduce you to white hat SEO and black hat SEO and we will see the difference between the two when it comes to search engine optimization.

So what is a white hat SEO? White hat SEO refers to an ethical hacker who focuses on securing and protecting IT systems. White hat SEO also follows the search engine guidelines that are appropriate in submitting pages over the web.

So basically, they are consider ethical and they value the information highway.

If there are ethical hackers, there are also unethical ones and they are called black hat SEO.They are trying to deceive web crawler by means of hidden text, deceptive cloaking, or doorway pages comprises the quality of the results.
Black hat SEO is definitely a wrong practice and should be avoided.

As what we know, the Internet is a useful tool. We have to give respect to one another when it comes to using the web and we should observe the etiquette and put it into practice.

So if you are an Internet savvy, web engineer, or search engine optimizer - be responsible. Be a good hacker, practice white hat SEO.


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